Nine in the morning in spring appeal week.
The fundraising manager opens the giving dashboard: the appeal stands at sixty-two per cent of target with nine days to go, split by one-off gifts, new regular gifts and the supporter pages that are feeding it.
A donor gives online, ticks the declaration and chooses a regular monthly gift; the supporter record is created, the declaration is stored with its wording and timestamp, the recurring collection is set up with the provider, and the thank-you email goes out with the appeal's own wording.
A cheque arrives in the post from a supporter of fifteen years; the finance lead records it against her existing record and sees her declaration from years ago still attached.