Local context
Britain's smallest city and its visitor economy
St Davids takes its name from the patron saint of Wales, who lived and founded a monastery here. Its cathedral dates from the twelfth century, built on a site where earlier churches had stood, and the ruined Bishop's Palace beside it is maintained by Cadw and open to the public. With some 210 listed buildings, the city prospered again in the later twentieth century as better transport and tourism brought walkers, tourists and modern pilgrims.
The city sits within the Pembrokeshire Coast National Park, which its authority calls the UK's only truly coastal national park; designated in 1952, it is one of three national parks in Wales, and the park authority made St Davids a conservation area in 1972. The authority's discovery centre and gallery in the city welcomes visitors with exhibitions, a shop and a café. Boat trips run from near St Davids to Ramsey Island, an RSPB reserve where grey seals pup on the beaches in late summer and autumn and choughs and peregrines breed on the cliffs.
Away from the cathedral close, the landscape is largely farmland with scattered homes and campsites. Whitesands Bay, a short distance west of the city, is known as one of the best surfing beaches in Pembrokeshire, the city has a number of art galleries, and the lifeboat station at St Justinian has served this stretch of coast since 1869. For small and seasonal firms of the kind found across the peninsula, software that takes admin off the owner's plate is especially valuable.