Hospitality and fine dining
Restaurants, pubs and boutique hotels in the city centre want table and room booking on their own site, deposits for busy evenings, gift vouchers and menus they can update without calling a developer.
West Midlands
Lichfield packs a three-spired cathedral, Samuel Johnson's birthplace, Michelin-starred dining and a busy calendar of events into a compact Staffordshire city, while distribution parks along the A38 and M6 Toll keep goods moving across the country. We build the websites, booking tools and business software both sides of that economy depend on, and we deliver every project remotely.
Local context
Lichfield sits just north of the West Midlands conurbation, and its visitor appeal is built on history. Visit Lichfield, the district council's tourism service, promotes the three-spired cathedral, a city centre of museums, independent shops and restaurants, and the distinction of two Michelin-starred restaurants, the only such pair in Staffordshire. Samuel Johnson, author of A Dictionary of the English Language, was born in Breadmarket Street in 1709, and the family home has been a museum since 1901. Events such as the Lichfield Proms in Beacon Park fill the calendar.
The wider district adds major attractions of its own. The Royal British Legion National Remembrance Gardens, formerly the National Memorial Arboretum, lie at Alrewas with free entry and a year-round programme of events, and Fradley Junction, where the Coventry Canal meets the Trent and Mersey, draws walkers and boaters. Visitors arriving for a day at the gardens or a weekend in the city are exactly the audience a good booking website reaches.
Then there is the commercial side. Lichfield District Council points to Fradley Park on the A38, Lichfield South next to the M6 Toll and the growing Burntwood Business Park, and notes that many overseas companies run their UK operations from the district. With the M6 Toll, A38 and A5 crossing it and rail links to Birmingham, London, Manchester and Liverpool, the area suits distribution, regional head offices and the service firms that support them.
Sectors
Restaurants, pubs and boutique hotels in the city centre want table and room booking on their own site, deposits for busy evenings, gift vouchers and menus they can update without calling a developer.
Museums, the theatre and event organisers need timed tickets, memberships, donation journeys and event listings that cope with sudden demand when a popular date goes on sale.
Operators on the business parks along the A38 and M6 Toll ask for delivery booking slots, yard and dock scheduling, proof of delivery on a phone and customer portals that show order status.
Gift shops, boutiques and delis that rely on visitor footfall can add an online shop, click and collect and a mailing list so customers who visited once keep buying from home.
UK operations of overseas companies, and the accountants, lawyers and agencies around them, need intranets, approval workflows and reporting that connect teams across several countries.
Common requests
Most needs here fall into two groups: welcoming visitors well, and running a distribution or head-office operation efficiently.
Tables, rooms, tours and event places sold through your own website, with capacity limits, deposits and automatic confirmation emails.
A simple editor for concerts, talks, markets and festivals, with filters, reminders and links to buy.
Digital vouchers, friends schemes and season passes that can be bought online, redeemed at the door and tracked in one place.
Hauliers book an arrival slot online, the warehouse sees the day's plan, and exceptions are flagged before the lorry arrives.
Figures from several systems combined into dashboards that local managers and overseas head offices can both rely on.
Services
For Lichfield restaurants, attractions and shops, we build fast, attractive websites that show off the city, answer visitor questions and lead straight to a booking or purchase.
Distribution sites and regional head offices around the district get scheduling, approval and reporting tools built around their own processes, not a generic package.
Front-of-house teams, warehouse staff and drivers can use the same installable web app on a phone or tablet, without waiting for app-store updates.
If you have spotted a gap in event, venue or logistics software, we can help you launch a subscription product with accounts, billing and an admin area.
Independent retailers and producers can sell online with click and collect, local delivery and gift options that match the way visitors already shop in the city.
We connect booking, till, accounting and warehouse systems so a reservation, sale or delivery updates every tool it touches.
How we work
Whether you run a restaurant near the cathedral or a warehouse at Fradley, nobody needs to set time aside for travel. We hold short video calls around service times and shift patterns, and keep every brief, design and invoice in a client panel the whole team can open.
A written proposal setting out scope, milestones and price comes before any build work, and you approve each milestone after seeing it working. Busy hospitality teams often prefer to review in writing through the panel, which we are happy to do.
A video call to understand the business, the people who will use the software and what has to change.
Scope, milestones and price in writing. Nothing starts until you accept it.
Each milestone is reviewed with you; progress, files and decisions stay in your client panel.
Go-live when you are ready, then maintenance and hosting if you want them.
Nearby
Sources
FAQ
Prefer to give the full picture? The quote wizard asks about your business, your current systems and what should change, and we reply with a clear, competitive proposal.